Webinar 'Data Mining com IBM SPSS Modeler'

No passado dia 25 de Junho a PSE realizou um Webinar com o tema ‘Solução de Data Mining – Uma aplicação prática com o IBM SPSS Modeler’. Assista à sua gravação em https://www.youtube.com/channel/UCLlybFxBUzqWC6N_xmGu1rQ Veja como a solução de data mining IBM SPSS Modeler permite optimizar os seus processos de negócio, aumentando as vendas e retendo os melhores clientes. Webinar Modeler   mapas rotas

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Evento 'Operational Analytics Forum 2015

No passado dia 20 de Maio realizou-se o ‘Operational Analytics Forum 2015′ organizado conjuntamente pelo INDEG-IUL ISCTE Executive Education, pelo Dep. Métodos Quantitativos para Economia e Gestão do ISCTE-IUL e pela PSE. Especialistas deram a conhecer as suas experiencias e forma como a análise e o conhecimento sao um factor diferenciador na gestão das operações de uma empresa. Operational Analytics Forum mapas satelitales

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Controle a satisfação dos seus clientes. Nós ajudamo-lo.

No passado dia 26 de Fevereiro levámos a efeito um Webinar demonstrativo da utilização do software IBM SPSS Amos para a criação de modelos de satisfação, utilizando como exemplo o modelo ECSI de medição da satisfação de clientes. Se está interessado em assistir a uma sessão gravada do webinar, faça-o através do link https://www.youtube.com/watch?v=o1IjqExNTwA . Com base na nossa experiência acumulada de 20 anos criámos uma solução que permite, de forma autónoma, construir um sistema de monitorização da satisfação dos seus clientes e/ou colaboradores. Pelo preço de EUR 3.549,00 + IVA(23%) adquira uma solução que inclui:

  • 1 licença de software IBM SPSS Amos para criar o seu modelo de satisfação
  • 2 dias de formação de um técnico da sua instituição para aprender a trabalhar com esta ferramenta
  • 20 horas de apoio técnico que pode utilizar para adoção das melhores práticas de análise estatística, para desenho e teste do seu modelo, para automatização de procedimentos e integração desta ferramenta com outras que possua


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Webinar 'Otimize os seus processos de reporting'

No passado dia 6 de Maio a PSE realizou um Webinar com o tema ‘Otimize os seus processos de reporting’. Se não teve oportunidade de assistir ao mesmo, aceda á gravação do mesmo e veja de que forma pode otimizar os seus processos atuais através de ferramentas de BI, ao mesmo tempo que potencia o seu valor e contribui para o aumento da eficácia e performance da sua organização. Utilize o link https://www.youtube.com/watch?v=_cyNbMocQYQ

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Marketing Analytics Forum 2014

Na próxima 5ª feira, dia 20 de Novembro, ao final da tarde realiza-se o Marketing Analytics Forum 2014 organizado pelo INDEG/ISCTE em parceria com a PSE. Com a explosão de canais e meios de comunicação, as funções de marketing ascenderam a uma nova dimensão e enfrentam novos desafios, oportunidades e ameaças. Os Marketeers, que se tornam cada vez mais estratégicos dentro de uma organização, têm agora a oportunidade de maximizar e capacitar as suas decisões baseando-se numa lógica preditiva. O Marketing Analytics Fórum 2014 procura dar a conhecer e debater um conjunto de aplicações e oportunidades que existem nesta área, possibilitando aos participantes o debate e partilha de ideias e casos de sucesso que permitam dotar as empresas com uma estratégia global, visando maximizar o retorno do investimento efetuado. As inscrições são gratuitas! Obtenha mais informações sobre o programa e os oradores, e participe! Inscreva-se em Marketing Analytics Forum 2014.

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